Analysis for Financial Management + S&P subscription card

For a required text, it's to-the-point, relevant, and at times pretty funny. Well organized for the non-financial decision-maker type.

This book served as the foundation of a recent course offered by MIT - Sloan Business School for the technical manager.
Excellent content of important financial concepts, always keeping focus on teaching the implications financial analysis can have on managers, executives and companies.
The references to useful URLs, as well as the real life access to S&P Market Insight web are an additional bonus.
Torsten K. Gessner

After dealing with fat hard-cover textbooks with hard-to-find answers, this book is refreshingly concise and useful. It sounds strange, but I could actually call this a "readable" textbook-- i.e. sit down and read it cover to cover-- which is an accomplishment for a textbook. Highly recommended.

I have to say, I normally wouldn't consider writing a review for a text book. But this one is good.

In most of the financial classes I've attended, I am usually left scratching my head when introduced to new concepts because the text is so dense and the examples provided very rarely explain it enough. This textbook is so well-written that, although much of the material builds upon concepts introduced in earlier chapters, reading the earlier chapters isn't entirely required to understand the subject matter: each chapter stands on its own.

Also, Higgins's style is reminiscent of those fine classic textbooks from the mid-20th century, such as Elements of Style by Strunk & White and The Intelligent Investor by Benjamin Graham, interjecting dry, and at times belly-laughingly funny, humor into the text.

This book deserves to be a classic.

This book has been around for a while and is useful even for people without a Finance background. As you proceed further in the book, the chapters get in to complicated issues in finance. Nevertheless its important for a manager to understand the financial implications of every decision. Strongly recommend.