By: Eugene F. Brigham and Michael C. Ehrhardt
This text remains the only text in the market that presents a balance of financial theory and applications. The authors maintain the same four goals as with the first edition: helping learners to make good financial decisions, providing a solid text for the introductory MBA course, motivating learners by demonstrating finance is relevant and interesting, and presenting the material clearly.
Hardcover: 1024 pages
Publisher: South-Western College Pub (2004-03-12)
Dimensions (H L W): 150 x 1000 x 820
ISBN: 0324259689
EAN: 9780324259681
