Everyday Fashions, 1909-1920, As Pictured in Sears Catalogs

This book contains high quality, glossy, black and white sketches of the fashions offfered by the Sears catalog from 1909 to 1920. The details describing the clothing appear to be authentic. Whereas I doubt Sears offered glossy pages in their catalogs, I still found the book to be entertaining and informative. The only negative to this book is that there are no color sketches inside.

I am doing an inventory for a museum collection and found this series of books very helpful, as Sears was actually very 'up to date' with the French (and Hollywood) fashions of the eras. Sears would come out with affordable copies of the latest and greatest, so this fashion repository is a perfect one as it not only covers the more elegant fashions which are easier to find, but includes day dresses, work garb for both men and women, bathing suits and children's as well.

This book is an excellent resource for studying period fashion. Unlike so many period fashion books, which focus on evening wear or the clothing of the wealthy, this book gives great examples of what the general population wore every day. It will be extremely useful to costumers and fashion students.

This book provides a comprehensive series of illustrations that immerse you in the world of fashion from this era. It is authentic and beautifully laid out, and depicts numerous costume items from the early 20th century, though mostly focusing on women. The pictures depict everything from dresses to shoes, hats to gloves; the women's hairstyles, makeup, undergarments, and overall looks give the reader the most authentic possible view of fashion and the aesthetic ideals of the time. The catalogue also shows the prices and features descriptions that include fabric and color. There are some pictures of men's and children's fashions. This book is thorough and unbelievably beautiful. The whole series of Sears catalogue fashions by decade is amazing. I recommend them all!

Thru illustrations created for the Sears Catalogs of the early twentieth century, clothing--functional, extravagant, glamorous, practical--is reproduced for visual inspection. Great for research, for curiosity seekers who wish to know what our foremothers wore, or in the case in which I used it, this is a perfect reference book to give to a dressmaker to let her see an example of an outfit you'd like to have made. An great book!