Kiss Your Resume Goodbye

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By: Ronald Evans
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EDITORIAL REVIEW

After two decades of interviewing and evaluating thousands of executives on behalf of the some of the world’s most prestigious organizations, I have become convinced that most professionals lack a comprehensive strategy for one of the most important activities in life: changing jobs. Less than 5% of the smart, educated, wonderfully experienced people I have interviewed have a firm grip on themselves or the job market they are plunging into. Still fewer have a systematic approach for dealing with both. "It could be argued that never in the history of capitalism have so many people pinned their economic futures on something as ineffective and undeserving as the resume. This idea even applies to those proud owners of really impressive resumes ….

Twenty years as an executive recruiter has taught Ron Evans first hand about what works and what doesn’t when it comes to changing jobs. His panoramic view has allowed him to watch thousand of professionals successfully and unsuccessfully struggle with job change. This comprehensive frame work allows the seasoned manager and executive to efficiently navigate the waters of the 21st century job market.

Learn how to identify what you have to sell, whom to sell it to, and how to build a bridge between the two.

PRODUCT DETAILS

Publisher: Hudson House
Pub. Date: 31st March 2003
Catalog: Book
Media: Paperback
Number Of Pages: 120
Ean: 9781587768071
Isbn: 1587768070

ABOUT THIS BOOK

USER REVIEWS

Dr. George R. Abraham
~ Written on Feb 28, 2009. out of users found this review helpful.

Ronald Evans' book is a winner for three reasons: the topic is pertinent today, his approach is not cookie cutter on resumes and job searhes,and his style is instrutional and easy to read. I love the book's print. I am planning to have him on my radio talk show to share his weath of information to those who are looking for jobs, and struggling to build the networks which Evans recommends. Check out the PVP principle--very pertinent.

Metamorphasis: From Passive to Proactive Job Searcher ... or How to take matters into your own hands
~ Written on Feb 16, 2009. out of users found this review helpful.

Mr. Evans succinctly analyzes why it is that executives who have been "masters of the universe" in their previous professional lives turn into directionless, unfocused & frustrated managers of their own job search. Most job searchers describe the process to be like fishing ... put out a million lines and you're bound to get a bite. Mr. Evans explains how this is vastly inefficient and he concisely describes a better way to search by applying prinicples of world-class consumer marketing (targeted marketing of a unique value proposition). He describes both how to target, and how to define your own value proposition. He then goes beyond to explain what to do with these tools in order to land a job at which you'll have a high liklihood of succeeding ... and he does all of this in just 114 pages. I found this book to be most helpful.

Strategic Job Search
~ Written on Jun 17, 2008. out of users found this review helpful.

In this book, Ronald Evans reveals what top career professionals know; that sending out lots of resumes like confetti, desperately hoping one lands in the right place, is not the way to manage your career. Evans likens hiring to a buying decision, based on perceived value. As the seller, the individual must define their value proposition. Then, they must determine who the buyers (employers) are that need what they have to offer. The next step is to determine the right approach, which is NOT sending a resume. Evans does a wonderful job of working through what he calls the "Six Rules that Rule the Job Market". The result is an approach marked by purpose rather than panic, tactical rather than fearful.

If you are looking for a more strategic and effective way to market yourself, I highly recommend this book.

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