Cold Calling Techniques: That Really Work

BUY FROM AMAZON.COM
Price: $9.95

Usually ships in 24 hours

By: Stephan Schiffman
(63 customer reviews)
Buy New: $9.95


Availability: Usually ships in 24 hours

EDITORIAL REVIEW

Follow the advice of Stephan Schiffman-America's #1 Corporate Sales Trainer-and take your career to the next level. This special anniversary edition of his perennial bestseller, Cold Calling Techniques (That Really Work!), provides you with all of the right tools for turning prospects into meetings, and meetings into big sales.

This easy-to-follow guide will help you beat today's cold calling obstacles such as voicemail, caller ID, cell phones, and e-mail. Schiffman's professional experience and corporate wisdom guarantee your future success. Providing online resources, the anniversary edition of Cold Calling Techniques packs in plenty of potential leads to help you hunt down more business.

Give yourself the edge. Cold Calling Techniques is the one book you need to make your sales opportunities better, pitches stronger, and commissions greater.

PRODUCT DETAILS

Publisher: Adams Media
Pub. Date: 3rd July 2007
Catalog: Book
Media: Paperback
Number Of Pages: 160
Ean: 9781598691481
Isbn: 1598691481

ABOUT THIS BOOK

USER REVIEWS

A Classic
~ Written on Oct 9, 2009. out of users found this review helpful.

Our management team liked this book so much that we now purchase it for new and seasoned sales staff alike. It is an essential component of any sales professional's library.

a guide to not-cheesy cold calling
~ Written on Oct 7, 2009. out of users found this review helpful.

Great book on cold-calling without offering cheesy techniques.
Again the key is just implement it!

Who Doesn't Hate Cold Calling
~ Written on Aug 12, 2009. 1 out of 2 users found this review helpful.

The truth is that very few people enjoy cold calling. They do it because they have to. After reading this book, you will not fall in love with cold calling, but it will be easier. It teaches readers how to think about cold calling, what to say, how to respond, when to call, how to get past the gatekeeper and much more. It is important to realize that in order for these methods to work, one must actually apply these techniques. Also, there is a learning curve, so it is crucial to be patient. Reading the book and putting it away will not double anyone's income.

- Mariusz Skonieczny, author of Why Are We So Clueless about the Stock Market? Learn how to invest your money, how to pick stocks, and how to make money in the stock market

Essential Reading for Anyone Dealing with the Cold Market
~ Written on Nov 25, 2008. 2 out of 2 users found this review helpful.

If you are involved in phone sales and success depends on setting up meetings with the cold market, there simply is not a better book that I am aware of than Cold Calling Techniques. I rate this book a full five stars solely on the approach given in the section "The Ledge" as this section alone has increased my ability to arrange meetings via the cold market by multitudes.

Schiffman discusses the most effective manner to set appointments amid any objection. It had never occurred to me (and I have been in sales a very long time) that any objection could be used as a reason to "get together". The examples in this book on setting appointments are so profound you will finish the book believing you can set an appointment under almost any circumstances with any style of objection.

Among his books on phone sales, Schiffman is known for his softer more sincere methodology (although very effective). Schiffman's approach is refreshing in that he is not focused entirely on the psychological warfare aspect of winning clients over; he directs most of his focus on the uncomplicated factors that make prospects more willing to accept your meeting or calls. Even if you do not set meetings in your profession, understanding the psychology of Schiffman approach is a benefit anyone in sales should not pass up, and thus I cannot recommend this book highly enough to sales professionals.

If you've read one...
~ Written on Oct 21, 2008. out of 2 users found this review helpful.

If you've read one sales book you've read them all. This one is no worse, nor any better than the rest.

SIMILAR ITEMS:

Search:
International
UK US
Browse Categories