Pop!: Stand Out in Any Crowd

I had the pleasure of hearing Sam speak at a recent convention, where she excerpted this marvelous collection of IMMEDIATELY ACTIONABLE tools and techniques for producing breakthrough creative ideas on demand. I bought the book and now it never leaves my desk. Never again struggle for brilliant branding ideas, terrific taglines or compelling copy...use Sam's simple techniques to make yourself, your writing, your product or your brand unforgettable to your audience.

Sam Rocks!

I saw Sam speak at Mark Victor Hansen's Mega Speaking Event and I can tell you, she knows how to captivate an audience. Sam has a genuine style that comes across as sincere, professional, and experienced.

If you've never seen her speak, you're missing out. Sam delivers on content, humor, and info that each of us wants. She helps people re-evaluate their thinking in order to connect in a personal way with your audience by re-creating statements for personal branding.

Sam will teach you how to be creative in away that's practical. Pop is not about hype, it's about bringing your message to your people in a way that is unique and powerful at the same time.

I found that POP is for anyone who wants an edge over the competition because it's not about cheesy tactics to woo people, it's more about reaching people with the essence of who you are and transforming it in a punchy way in order to attract people to what you are selling/marketing.

I recommend it because it's valuable for people wanting to cut to the chase and grab the gems.

Need something different, something special to kick your business into overdrive? You'll find it in POP. When Sam Horn says you can stand out in any crowd, believe her! Rather than just talking about it, Sam Horn shows you how to make your own business "pop."

Like a cookbook, POP is filled with recipes to inspire your imagination with fresh ideas and fun exercises. Start anywhere. Keep going until you arrive at your own unique inspiration.

Way out of the ordinary . . . step out of the mundane and become extraordinary! Innovate with Sam Horn! This book can help you get there.

Five Stars and then some!

An awesome book for jazzing up your writing and speaking. Sam Horn crams so many ideas for creating buzz and imprinting your message and brand in the minds of listeners and readers that I found myself making checklists as I ran through the draft of my last book trying to find places I could use her principles and ideas. It's not all about marketing either. She has great ideas on the use of stories and quotes in your writing, how to create memorable content using lists and alliteration, and plenty of other techniques to make your writing come alive.

It's easy and fun to read as Sam is very clearly one of her own best students. Her writing is tight and wonderfully informative with no filler. The ideas are things nearly anyone that has to communicate (verbally or in writing) can use right away.

I felt a little bit self conscious rating this 5 stars: every other reviewer thus far has given it 5 stars as well. But 5 stars it is! I'd say that's a pretty clear message about the strength of the material.

It's the best marketing lesson you can buy for $15.

This is an amazing book! Sam shares with her readers new ways to grab our audience's interest and attention. She really does know how to help people get noticed in a crowd. This book has shown me how to positively inspire others to read my book, LifeChimes: A Collection of Simple TruthsLifeChimes: A Collection of Simple Truths, when they are looking for simple ways to stop zapping their energy. Because of Sam Horn's book, my work as an author and a motivational speaker has been made so much easier. Thanks Sam!