[twostep]

Sit down and write speech notes like you would for an interview. Nothing but bullet points. Go through them. Picture yourself in front of an audience or mirror (do not feel funny by using a mirror, I do it for phone interviews) and tell your audience why you want to be admitted to this school. Your family and your feelings are important but mostly to you. Why should the school admitt you, what is different about you and your dreams? Keep it short, absolutely no flourishes and no typos. Stick to the basics. Imagine how many applications they have to read? Send me a p.m. if you want.