roll back

[ostap77]

"If you order the same amount of goods, we are going to roll back the price by five percent." Is it correct to use "roll back" meaning to reduce the price?

[bhaisahab]

"If you order the same amount of goods, we are going to roll back the price by five percent." Is it correct to use "roll back" meaning to reduce the price?

I wouldn't use it.

[ostap77]

I wouldn't use it.

Is there a subtle that doesn't fit in this context?

[bhaisahab]

Is there a subtle that doesn't fit in this context?

I wouldn't use "roll back", I would use "reduce".

[ostap77]

I wouldn't use "roll back", I would use "reduce".

How about "scale back"?

[SoothingDave]

Wal Mart advertises in the US that they continually are "rolling back" their prices.

[ostap77]

Wal Mart advertises in the US that they continually are "rolling back" their prices.

Sounds OK in the US?

[ostap77]

Sounds OK in the US?

Can we use scale back in this context?

[Barb_D]

The term "roll back" implies that the prices were lower in the past, and they are rolling back to the prices to when things where cheaper. I wouldn't use it in your context.

Try: We will discount the price by 5%. We will offer you a 5% discount.