Help With Ad Deconstruction Help Needed!

[ozbii]

I need help deconstructing this advertisement : h ttp://2.bp.blogspot.com/-2O7Bk0NhE2U/TgNB5Tf3jaI/AAAAAAAAAT0/S2IUd5uwl5A/s1600/old-spice-matterhorn-print-ad.jpg (remove space)

I need to answer the following questions:

1) Who is the target audience of this ad and how do you know?
2) What message is the ad sending and how do you know?
3) What is the ad trying to get you to believe?

I have been trying to figure this out for hours now and I have gotten nowhere
Help would really be appreciated, thanks!

Oh and I'm in grade 9 just so you know.

[Rover_KE]

Sorry, ozbii. We don't do your homework.

[ozbii]

Well you can at least give something helpful!

[5jj]

Well you can at least give something helpful!

Sorry, ozbii. We don't do your homework.

oops. Sorry, Rover - plagiarism.

[Ouisch]

Start with the basics - do you know what Old Spice is? What the Matterhorn is? If not, that's where you begin your research.

[Rover_KE]

oops. Sorry, Rover - plagiarism.

Imitation is the sincerest form of flattery.

[Tdol]

Well you can at least give something helpful!

You could at least show the results of the hours of thought you had put into it.