in term

[Hanka]

Hi,

could you please tell me what "in term" means in the following sentence:

Lower costs should translate into lower prices at higher quality for the company, which in term will allow the company to be more competitive in the market place and increase the demand to the supplier for its products.

I think that it means "in the course of time" or that there is a mistake and "in term" is used instead of "in turn".

Thank you very much.

Hanka

[curmudgeon]

I agree with you.

[MikeNewYork]

Hi,

could you please tell me what "in term" means in the following sentence:

Lower costs should translate into lower prices at higher quality for the company, which in term will allow the company to be more competitive in the market place and increase the demand to the supplier for its products.

I think that it means "in the course of time" or that there is a mistake and "in term" is used instead of "in turn".

Thank you very much.

Hanka

IMO, it is a mistake; "in turn" was probably intended.