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  1. #1
    kelvin123 is offline Junior Member
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    Default "advertisement" and "advertising"

    What is the difference between "advertisement" and "advertising" ?
    Do they have the same meaning?
    THANK YOU

  2. #2
    Krabby Krabs is offline Newbie
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    Smile Re: "advertisement" and "advertising"

    [Also Learning]

    According to M-W, an 'Advertisement' is an act of advertising.

    Now I'm curious. Why are they both in 'noun' form?

    What is the grammatical differences in 'Advertise an advertisement.' to 'Advertising an advertisement."?

    (BTW, is it okay to use three punctuation simultaneously like this?)

    Could someone explain it to me in grammatical terms?

  3. #3
    Barb_D's Avatar
    Barb_D is offline Moderator
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    Default Re: "advertisement" and "advertising"

    The difference between advertising and advertisement would be like the difference between the act of running and a race, or between the act of painting and a finished portrait.

    No, don't use all three punctuation marks. Omit that period - close the quote and then use your question mark: Can you say "this"?
    I'm not a teacher, but I write for a living. Please don't ask me about 2nd conditionals, but I'm a safe bet for what reads well in (American) English.

  4. #4
    sarat_106 is offline Key Member
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    Exclamation Re: "advertisement" and "advertising"

    Quote Originally Posted by Krabby Krabs View Post
    [Also Learning]

    Could someone explain it to me in grammatical terms?
    There is no grammatical difference. The line of difference is so thin that it can only be concieved. Conceptually advertisement focuses on the production part related to quality, visibility, attractiveness etc while advertising is concerned with processing part related communicative skill, choice of media, cost, effectiveness etc.

    Advertisement is an art form or artistic production of a thing such as picture, short film, song, a printed matter etc. which is intended to persuade people to buy a product or service or make people aware of information about a job that is available, an event that is going to happen etc.COLLOCATIONS
    Look at the few sentences to catch the conceptual difference.:

    A good advertisement is one which sells the product without drawing attention on the celebrities..
    The establishment put an advertisement in the daily newspaper for the jobs.
    The company released a full-page advertisement for lunching its new product

    Advertising is a type of business. It is the business or the activity of communication on television, in newspapers, other medias etc in order to persuade people to buy products or services

    Miss Gloria works in advertising.
    Many young people are trying for a career in advertising.
    Both candidates are spending millions on television advertising.
    One must try to reach the exact audience with relevant targeted advertising.

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