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  1. #1
    EverLivingPoet is offline Banned
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    Arrow WORK THE ETHNIC ANGLE

    Two people were talking about how to run a business. Then one of them said: "It's good to work the ethnic angle."

    What does "work the ethnic angle" mean?

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    emsr2d2's Avatar
    emsr2d2 is offline Moderator
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    Re: WORK THE ETHNIC ANGLE

    Quote Originally Posted by EverLivingPoet View Post
    Two people were talking about how to run a business. Then one of them said: "It's good to work the ethnic angle."

    What does "work the ethnic angle" mean?
    It depends on whether they're talking about their staff or their customers. If they live in an area where one particular race/nationality/ethnicity is prevalent, then they may be saying that it's a good idea to aim their business at that group as there will be more potential customers.

    If they're talking about the staff, it might be the case that they are in a country where a company is encourage (sometimes obliged) to employ a certain number of staff from various different ethnic backgrounds. In that case, they might have to look at choosing their staff from the angle of the applicants' ethnicity.

    I favour the first possible meaning.

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