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Thread: Sender


    • Join Date: Jul 2005
    • Posts: 928
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    #1

    Sender

    Hello,

    could you please explain what the word "sender" means in the following text:

    Banner advertising is a powerful medium for supporting the brand. For this reason, the sender on banner advertising is always the XYZ Group.

    Thank you very much.

    Hanka

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      • English
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    • Join Date: Oct 2005
    • Posts: 97
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    #2

    Re: Sender

    If we are looking at WEB PAGE banner advertising.

    A 'sender' is a program which targets specific IP address to send specific advertising to.

    Messages that IP 'Senders' send are not considered spam. These messages do not use e-mail addresses or e-mail servers of any kind, and are broadcasted directly over the Internet but from a 'server' directly to a specific computer. 'Senders' are manufactured/sold by many software companies. (eg. XYZ Group)


    • Join Date: Jul 2005
    • Posts: 928
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    #3

    Re: Sender

    This is supposed to be banner advertising at soccer stadiums.

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