Product A is the best product but it is expensive.
Product B is also a good product, it works as good as product A, and it is cheaper than product A by a lot. Is is more economical in buying product B.
I am promoting product B.
I want to say something like: "Most small business owners find it more cost effective in buying product B".
How to say it? Thanks
I'm not a teacher, but I write for a living. Please don't ask me about 2nd conditionals, but I'm a safe bet for what reads well in (American) English.