Does this "the scene" just mean "people's range of view"? Is it idiomatic or invented here?

st36)There is a lot of hype in the business press about the dangers of clinging to the past, and much of it is justified. But all the excitement about building better products and companies can make us forget that most new ideas are bad and most old ideas are good...Even toys that are wildly poplular for a while, fade from the scene, while Play-Doh persists. If there was truth in advertising,....