Dear Sir or Madam,
I am applying for your Bachelor programme “International Media and Entertainment Management” starting in September 2013 due to your university's excellent international reputation, the very positive impressions I gained on your open day including the warm, international atmosphere, the practically relevant teaching methods and your competent teaching staff, which will surely equip me with the sufficient knowledge and skills to achieve my professional goal as a media manager at a major media company.
Hereinafter, I want to depict the motivation behind my career ambitions and how the course will benefit from my personality and abilities. At an early age of ten, my extroverted personality led soon to the entering of the theatre stage, which soon proved to be the catalyst for my intensive desire to express and present myself in front of a larger audience. Starting with minor school plays, I improved my acting skills quickly and contributed to large-scale productions as a child - for instance at the “xxx”. During all this years as an actor I experienced the fundamental need for cooperation with co-actors and production team members, that is the ultimate way leading not only to personal but also collective success. Furthermore, I discovered that my personal enthusiasm can serve as an incentive motivating my fellow teammates and create a pleasurable working experience for everybody. To become more autonomous and to deepen my knowledge in theatre production I went to Norway for one year in 2010/2011, where I attended the Drama linja, a special school class that provides attending students with sufficient knowledge in theatre production, acting and drama for those who seek a future career as actors, theatre producers, directors or any profession in the media and entertainment industry. As part of our education, we founded a theatre production company run by 12 students to acquire practical knowledge in the field of theatre production with different tasks. I was in charge of the marketing of our company. The work we did was not a simulation due to our production of multiple plays for mature, juvenile and puerile audiences, for example the musical RENT. This experience I rank among the most pleasurable in my life, as I enjoyed the responsibility and the use of communicative skills as the marketing manager selling our productions to theatres and schools and the promotion. My acting continues until today, as I have taken part in various productions on various stages including the lead role in Don Juan by Moliere. In all plays I contributed to I was always asked to give advice concerning the production and often served as assistant director, which led to a deep understanding of the director's work and the production itself. At your open day I discovered the course's international character by talking to several foreign students, which appealed to me as I am eager to learn more about foreign cultures. Hence, my voluntary work for the not-for-profit student exchange organisation xxx. Upon arrival exchange students often face difficulties due to cultural differences. Therefore I take part in the arrangement of meetings where students may speak freely about their problems, learn about the German culture, lifestyle and school system.
However, my decision to study Media Management was fueled by a good friend of mine whose father is xxxx, former CEO of xxx. xxx's passion for his profession is contagious and he told me everything about his work. He introduced me to directors, managers and producers, who were all eager to share details about their jobs with me, so that I know what expects me in the media and I am confident to go this way with all my eagerness and acquire skills in this field. I am sure to exceed your expectations due to my experience in theatre production and my interpersonal communicative skills as an enthusiastic team player. Thank you and I am looking forward to your acceptance.