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Thread: butter

  1. mikephd
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    #1

    butter

    Hi,

    I just saw this sentence on a forum when people try to rate the new episode of Lost.

    "I can't believe it's not butter! "

    What does it mean?

    Thanks
    Mke

  2. Mister Micawber's Avatar
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    #2

    Re: butter

    .
    It's a line from an old TV commercial for oleomargarine which extols the excellence of the imitation spread. I am not sure how that comment rates Lost, though-- personally, the show bores me to tears. Perhaps it means that the speaker thinks the show is very realistic (it seem like real butter, though it is only an imitation).
    .

  3. Ouisch's Avatar
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    #3

    Re: butter

    "I Can't Believe It's Not Butter" is actually a brand name of margarine. They still use that line in their commercials. What it has to do with Lost, I have no idea. I see it's the title of one of their episode threads in their forum, but you have to be a member to get inside to read it.

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