Page 1 of 3 1 2 3 LastLast
Results 1 to 10 of 23
  1. #1
    thanhhienmt Guest

    Default English for advertisement

    Excuse me,
    I want to know about the ways of using English in advertisement. Could you please give me some websites to take some more references?
    Thank you so much

  2. #2
    Tdol is offline Editor, UsingEnglish.com
    • Member Info
      • Member Type:
      • English Teacher
      • Native Language:
      • British English
      • Home Country:
      • UK
      • Current Location:
      • Philippines
    Join Date
    Nov 2002
    Posts
    43,276
    Post Thanks / Like

    Default Re: English for advertisement

    Quote Originally Posted by thanhhienmt
    Excuse me,
    I want to know about the ways of using English in advertisement. Could you please give me some websites to take some more references?
    Thank you so much
    Try here

  3. #3
    thanhhienmt Guest

    Default

    Thank you for your help. I tried the information you gave me, and they're really wonderful. Could you give me some further details of the ways using words in advertisement, 'cos I find that the topic is so wide for me to make a home assignment. I want to narrow it. For example, the ways of using nouns in advertisement etc.
    Thanks in advance.

  4. #4
    Tdol is offline Editor, UsingEnglish.com
    • Member Info
      • Member Type:
      • English Teacher
      • Native Language:
      • British English
      • Home Country:
      • UK
      • Current Location:
      • Philippines
    Join Date
    Nov 2002
    Posts
    43,276
    Post Thanks / Like

    Default

    How about approaching it another way- you choose a couple of ads from the internet and put links up and then we can look at the language being used together.

  5. #5
    RonBee's Avatar
    RonBee is offline Moderator
    • Member Info
      • Member Type:
      • Other
      • Native Language:
      • American English
      • Home Country:
      • United States
      • Current Location:
      • United States
    Join Date
    Feb 2003
    Posts
    16,571
    Post Thanks / Like

    Default

    • "I'm lovin' it."
      --McDonald's


    • "Coke adds life."
      --Coca Cola


    • "Drive happy!"
      --Toyota


    • "Drivers wanted."
      --Volkswagen


    :D

  6. #6
    thanhhienmt Guest

    Default

    I want to know some common way of using nouns or noun phrases (maybe the verbs or adjectives for instance) in advertisement, or sometimes they only use the phrases to express what they like. For example "make the impossible possible", "when diamonds are no longer enough" etc. Why do they use them? How do they can be used in an advertisement (operators, modifier, or subject etc) ?

  7. #7
    thanhhienmt Guest

    Default

    P/S: I'm tending to make an assignment on ESP. And I find it's hard to start. So I chose this topic. But because it's too broad, and I cannot think of anything else. Now I don't know what to do. My assignment only has about 23 to 30 pages, cannot be longer. So please help me to begin.

  8. #8
    thanhhienmt Guest

    Default

    P/s again: I thought about this topic just by chance. If you could suggest me a more interesting one, and if you could help me in finding references for it, I would change my topic.
    Thank you so much.

  9. #9
    Tdol is offline Editor, UsingEnglish.com
    • Member Info
      • Member Type:
      • English Teacher
      • Native Language:
      • British English
      • Home Country:
      • UK
      • Current Location:
      • Philippines
    Join Date
    Nov 2002
    Posts
    43,276
    Post Thanks / Like

    Default

    Quote Originally Posted by thanhhienmt
    P/s again: I thought about this topic just by chance. If you could suggest me a more interesting one, and if you could help me in finding references for it, I would change my topic.
    Thank you so much.
    The Discourse of Advertising (Interface)

  10. #10
    Tdol is offline Editor, UsingEnglish.com
    • Member Info
      • Member Type:
      • English Teacher
      • Native Language:
      • British English
      • Home Country:
      • UK
      • Current Location:
      • Philippines
    Join Date
    Nov 2002
    Posts
    43,276
    Post Thanks / Like

    Default

    Quote Originally Posted by thanhhienmt
    I want to know some common way of using nouns or noun phrases (maybe the verbs or adjectives for instance) in advertisement, or sometimes they only use the phrases to express what they like. For example "make the impossible possible", "when diamonds are no longer enough" etc. Why do they use them? How do they can be used in an advertisement (operators, modifier, or subject etc) ?
    I presume they use ellipsis likethis because the answer is obvious,or requires thought. As the idea of an advert is to grab the reader, viewer or listener, using an incomplete sentence, knowing that it will be completed, is gaining a foothold in the mind of the target consumer.

Page 1 of 3 1 2 3 LastLast

Similar Threads

  1. Help
    By zhangjin in forum Ask a Teacher
    Replies: 22
    Last Post: 29-Mar-2008, 19:47
  2. improving the use of english as a foreign language
    By Anonymous in forum Ask a Teacher
    Replies: 3
    Last Post: 15-Sep-2007, 09:08
  3. any advice on how to improve my english which is in trouble!
    By lucyarliwu in forum General Language Discussions
    Replies: 28
    Last Post: 28-Nov-2006, 05:58
  4. [feeling] Annoying English?!
    By Wai_Wai in forum Ask a Teacher
    Replies: 12
    Last Post: 13-Nov-2006, 08:59

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •