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Thread: promotion

  1. #1
    Join Date
    Jan 2007
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    Default promotion

    "The basis of marketing operations is the co-ordination of four key variables, namely : product, price, place and promotion."

    Here, what is the meaning of promotion?

    Could anyone explain it?

  2. #2
    rancher247's Avatar
    rancher247 is offline Member
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    Default Re: promotion

    basically advertisement or marketing
    less basically, something devised to publicize or advertise a product, cause, institution, etc., as a brochure, free sample, poster, television or radio commercial, or personal appearance.
    slightly complicated: Promotion (marketing) - Wikipedia, the free encyclopedia

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