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  1. #1
    mei Guest

    lower orders of society

    Hi,

    I am not quite sure about the meaning of the underlined sentences. Please do me a favor. :o

    1. Advertisers were willing to place their advertisements only with those
    titles which attracted an audience made up of people possessing the
    financial means to purchase their products. By this logic, the 'lower
    orders' of society inclined to support the campaigning press, were, by
    definition, all but excluded.


    2. We were giving a free hand, as we knew that if we produced
    something the public like to read we should not be blamed even if we
    diverged to some extent from the instructions given us at the morning
    meetings.


    Thanks a lot.

    Mei

  2. #2
    RonBee's Avatar
    RonBee is offline Moderator
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    Re: lower orders of society

    Quote Originally Posted by mei
    Hi,

    I am not quite sure about the meaning of the underlined sentences. Please do me a favor. :o

    1. Advertisers were willing to place their advertisements only with those
    titles which attracted an audience made up of people possessing the
    financial means to purchase their products. By this logic, the 'lower
    orders' of society inclined to support the campaigning press, were, by
    definition, all but excluded.


    2. We were giving a free hand, as we knew that if we produced
    something the public like to read we should not be blamed even if we
    diverged to some extent from the instructions given us at the morning
    meetings.


    Thanks a lot.

    Mei
    First, what I am not sure of. I am not sure what titles refers to in the first sentence, nor am I sure what is meant by the campaigning press. Now, to what I am sure of. Advertisers are in the business to sell products or services. Thus, what they seek to do is find ways to reach their target audience most effectively. Also, they are unlikely to advertise to people without the means to buy their products.

    The phrase "given a free hand" means to be allowed to do what one wishes to do.

    8)

  3. #3
    Tdol is offline Editor, UsingEnglish.com
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    Re: lower orders of society

    titles presumably means aristocratic ones like Earl and Countess

  4. #4
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    Re: lower orders of society

    Quote Originally Posted by tdol
    titles presumably means aristocratic ones like Earl and Countess
    But how does that have anything to do with advertising?

    :?

    8)

  5. #5
    MikeNewYork's Avatar
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    Re: lower orders of society

    I think "titles" refers to titles of publications that attract affluent readers.

  6. #6
    Tdol is offline Editor, UsingEnglish.com
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    Re: lower orders of society

    You're right- I misread it.

  7. #7
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    Re: lower orders of society

    :wink:

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