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    • Join Date: Aug 2007
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    #1

    Lightbulb The White Hot Center

    I am currently reading a book and it refers constantly to the White Hot Center. Does this mean the essence of something like the essence of the earth that is White Hot ?
    Tx for responses.


    • Join Date: Oct 2006
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    #2

    Re: The White Hot Center

    Welcome to the forums!

    It would help to know what book this is and to have a sample sentence to see how the phrase is used.


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    #3

    Thumbs up Re: The White Hot Center

    This is a book in Business I am reading titled What Clients love written by Harry Beckwith.

    The paragraph goes like this:

    "Without disavowing its mission of creating serious shoes for serious athletes--by merely standing on the sidelines while Farrah worked her magic-Nike got to the White Hot Center: the woman who most influenced mainstrem tastes."

    Another:

    "Wolfgan Puck also rose to stardom through a well executed White Hot Center strategy in creating Spago."

    Thanks for answering.


    • Join Date: Oct 2006
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    #4

    Re: The White Hot Center

    It seems to be a metaphor for the latest [hottest] thing.


    • Join Date: Aug 2007
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    #5

    Re: The White Hot Center

    Thanks for response. I agree with you and it makes sense.

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