Poll: Dear ____

RonBee

It is usually a good idea when writing to a company to find out ahead of time just who you need to talk to. Thus, the salutation "Dear Sir or Madam" should be avoided.

~RonBee

TDOL

Maybe I'm lazier than RonBee, but I use 'Sir or Madam'. I don't like the 'Sir' version as it seems not to reflect the realities of the modern workplace.

Red5

TDOL, doesn't it depend on whether you are aware of their gender?

Willbut

If you knew that, you might know their name, too.

YHL

Straightly speak it is just "Sir", but in today's PC world it is accepted that you can use either.