Student or Learner
The height of creativity - When you do not have any idea or concept to promote your brand then the only solution is to show competitorís product in bad light or inferior to your product. This is the case of Rin ad who have taken extremely bold decision of show competitorís product; tide packet in the ad. In the long run it would dampen the reputation of Rin.
Last edited by sarat_106; 07-Mar-2010 at 15:36.
I couldn't associate the title with the rest of the text. Maybe you should have called it "The Lack of Creativity"