Fivejedjon, molasses has its pockets of popularity in the US as well. It is used with much more frequency in the American South than, for example, in the Midwest (where I grew up). Nevertheless, we Midwesterners were familiar with the product (a lot of Moms used it strictly for baking in certain recipes, plus we saw it used in movies and on TV shows) so the idiom still became common phraseology in my area. (I remember seeing bottles of molasses near the maple syrup on grocery shelves while shopping with my Mom, and when I'd ask about it, she'd screw up her face in disgust and say "No, that's too thick and too sweet and you wouldn't like it." Many years later I married a man who was born and raised in Georgia, and who introduced me to the Southern tradition of molasses on freshly baked biscuits for breakfast. Oh, such satisfying, hearty deliciousness!! :up::turn-l: But I still can't convince my Mom to give it a try.)