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    #1

    sell training

    Please help me understand the following in bold.

    1. The Mac had no expansion slots for add-on devices, so there were no peripherals for retailers to sell. The computer was for the most part intuitive, so the retailers couldn't make money by selling customer training. But the margins on computers were slim; computer stores made most of their profits from selling the peripherals and training.

    I don't understand what "sell training" means.

    2. A general industry-wide slump in PC sales (IBM clones were now in the mix, too) added to the trouble. The consuming public had decided to pause and take a rest to digest all that the PC revolution had wrought in just a few years.

    Thank you.

  1. 5jj's Avatar
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    #2

    Re: sell training

    One at a time.

    If you sell training, you train people, and charge them for this service.
    A course on 'How to use your computer' is a training course, a product which can be bought, by the prospective student, and sold, by the course provider.

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    #3

    Re: sell training

    Thank you for the answer.

    But it is not easy for me to imagine computer stores (not schools or institutes) that provide consumers with training courses on how to use computers. Do the stores actually provide the training service? If so, for how long? For hours or days?

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    #4

    Re: sell training

    Quote Originally Posted by unpakwon View Post
    But it is not easy for me to imagine computer stores (not schools or institutes) that provide consumers with training courses on how to use computers. Do the stores actually provide the training service? If so, for how long? For hours or days?
    I can help only with the language.

    I'm afraid I don't know how computer stores operate.

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    #5

    Re: sell training

    It does sound strange to me- maybe it means things like helplines and troubleshooting problems. In the UK, at least, I have never seen a store offering actual courses.

  3. bhaisahab's Avatar
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    #6

    Re: sell training

    Quote Originally Posted by Tdol View Post
    It does sound strange to me- maybe it means things like helplines and troubleshooting problems. In the UK, at least, I have never seen a store offering actual courses.
    I do seem to remember that back in the dim distant past, when personal computers were rare and exotic items, (and cost enormous amounts of money), places that sold them also sold training sessions to the purchasers.
    Last edited by bhaisahab; 31-Jan-2011 at 14:43.

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    #7

    Re: sell training

    Quote Originally Posted by bhaisahab View Post
    I do seem to remember that back in the dim distant past, when personal computers were rare and exotic items, (and cost enormous amounts of money); places that sold them also sold training sessions to the purchasers.
    Interesting.

    Do you know when the material you are asking about was written, unpakwon?

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    #8

    Re: sell training

    I see.

    The part I quoted is talking about the early days of Apple. So what bhaisahab says seems to be correct.

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    #9

    Re: sell training

    I think Bhaisahab has hit the nail on the head, then.

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