I am trying to find out the term that is used when an inanimate object is given or takes on human characteristics. HELP!
Personification should cover it.
Personification eg. "The clouds chased each other across the sky" "The waves spoke his name as the sun caressed her skin". Giving inanimate objects human or living qualities.
Also anthopomorphism, giving animals (for example) human qualities. Beatrix Potter 'Peter Rabbit etc'/ George Orwell 'Animal farm'. Common usage - naming your car, pleading with a photocopier to work!