Results 1 to 2 of 2
  1. keannu's Avatar
    • Member Info
      • Native Language:
      • Korean
      • Home Country:
      • South Korea
      • Current Location:
      • South Korea

    • Join Date: Dec 2010
    • Posts: 5,160
    • Post Thanks / Like
    #1

    all the more desirable.

    Does this "desirable" mean "to be most preferred" or "to be wanted"? Maybe both.

    40)In one study, subjects listened to four music records and then were asked to rate how much they liked each one. As a reward for participating in the study, they were told that they could have the record of their choice when they made additional ratings on a second occasion. When the subjects returned for the second session, they were told that one of the four records would not be available. The excluded record varied from subject to subject. It was always the record ranked third best by that individual in the first set of ratings. The subjects listened to the four records again and
    made their second set of ratings. The researcher found that the ratings of the excluded records increased significantly. In other words, the record that a subject could not have became all the more desirable.
    ..

  2. MikeNewYork's Avatar
    • Member Info
      • Native Language:
      • American English
      • Home Country:
      • United States
      • Current Location:
      • United States

    • Join Date: Nov 2002
    • Posts: 24,983
    • Post Thanks / Like
    #2

    Re: all the more desirable.

    Quote Originally Posted by keannu View Post
    Does this "desirable" mean "to be most preferred" or "to be wanted"? Maybe both.

    40)In one study, subjects listened to four music records and then were asked to rate how much they liked each one. As a reward for participating in the study, they were told that they could have the record of their choice when they made additional ratings on a second occasion. When the subjects returned for the second session, they were told that one of the four records would not be available. The excluded record varied from subject to subject. It was always the record ranked third best by that individual in the first set of ratings. The subjects listened to the four records again and
    made their second set of ratings. The researcher found that the ratings of the excluded records increased significantly. In other words, the record that a subject could not have became all the more desirable.
    ..
    It means that many of the participants wanted the record they could not have more than they wanted it before. Since it was always the third choice, it became the second or first choice. It is unclear whether it became the most preferred.

Similar Threads

  1. [General] Such measures are desirable, if not essential.
    By Silverobama in forum Ask a Teacher
    Replies: 2
    Last Post: 31-May-2011, 14:31
  2. desired & desirable
    By panicmonger in forum Ask a Teacher
    Replies: 4
    Last Post: 05-Jan-2011, 14:24

Bookmarks

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •