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    • Join Date: Aug 2006
    • Posts: 52

    Traveler('s) Exclusive

    WHen I went to the duty free shop in the airport, I saw a sign 'Traveler's Exclusive" in the cosmetic shop.

    I don't know what it means. Traveler's Exclusive

    Thank you.

  1. Mister Micawber's Avatar
    Key Member
    English Teacher
    • Member Info
      • Native Language:
      • English
      • Home Country:
      • United States
      • Current Location:
      • Japan

    • Join Date: Sep 2004
    • Posts: 1,857

    Re: Traveler('s) Exclusive

    Only for travelers. Presumably only bona fide travelers can buy the product-- but I thought that was the case for everything in the Duty Free shop.

  2. rewboss's Avatar

    • Join Date: Feb 2006
    • Posts: 1,552

    Re: Traveler('s) Exclusive

    It probably means that the particular line they are selling is only available in Duty Free shops. Or it's just a sort of brand name for a particular line -- people spend days with flip charts and marker pens discussing brand names and saying things like, "Well, the word 'Exclusive' generates a positive response and associations of unique-ness and special-ness..."

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