retired

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Is it ever correct to use the noun area to modify another noun as in "Area retailer," or should it be "local retailer?

[Horsa]

Well you can certainly say area manager

[Horsa]

area retailer however probably would be better as local retailer if that is your meaning

[Anglika]

You can use modifying nouns in this way [thought it would not be usual with "retailer"].

District manager
Area manager

BUT

Regional manager
Local manager