Student or Learner
Popley’s in-house magazine will promote the polpey’s brands and give other information regarding the jewellery, relevant to the trends and fashion of the target audience. The brands would be promoted but indirectly like feature articles, offers of the month, tips and through other editorial contents.
Magazine as a brand:
The magazine’s editorial would be written by experts and highly qualified professionals from the industry. The know celebrity association with the magazine will give it the high visibility in the market and would help it to be a stand alone jewellery magazine.
We would publish ads of our associate watches brands and other jewellery. But strictly no competitor brand’s ads. The revenue model for our magazine would be advertising-based and will help to leverage the Popley brand through Corporate ads in the magazine