idiomatic phrase

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I would like to know if this phrase is a idiomatic: "does not skate or luge", because the text is : The Apprentice (the show), does not skate or luge, but remains world class one competition -spotlight-grabbing. And I don't get understand the mean. Thank you. Marina
 

Anglika

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Seems very typical journalistic usage.


The author seems to mean that "The Apprentice" as a show is very well organised and does not slide off course.
 

David L.

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Real Estate : Location Location Location
Language: Context, Context, Context

'Apprentice' Punches a New Timecard
By BILL CARTER
Published: February 27, 2006
Still looking for a turnaround in its ratings momentum, NBC, with the prime-time disappointment of the Olympics over, is turning right away to another of its hugely publicized champions: Donald Trump.
Mr. Trump, who returns tonight with a fifth edition of his reality show, "The Apprentice," does not skate or luge, but he remains world class in one competition - (namely) spotlight-grabbing.

Some charismatic athlete in the Winter Olympics could boost ratings as the audience tuned in to watch - Trump is no Olympic athlete, but is still able to pull in the ratings like a world-class performer.
 

Anglika

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Thanks, David - I hadn't thought to look for the source as I had been watching the latest "Apprentice" last night and it never occurred to me that it might be the American show:shock:
 
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