match the contributions of its employees

[keannu]

1. What does "demands on your resources" mean? I think there's expected need for company's budget such as payment for employees, investment for some projects, etc.
2. What does "match the contributions of its employees" mean, especially "match"?

st89)The Warm Heart Organization is starting its annual drive on Friday, April 5th, 2013. We realize that there are many demands on your resources and those of your employees, but we hope you will once again support this worthwhile cause. ...This year we're hoping that each company will open its heart and match the contributions of its employees...

 

[Gillnetter]

1. What does "demands on your resources" mean? I think there's expected need for company's budget such as payment for employees, investment for some projects, etc.
2. What does "match the contributions of its employees" mean, especially "match"?

st89)The Warm Heart Organization is starting its annual drive on Friday, April 5th, 2013. We realize that there are many demands on your resources and those of your employees, but we hope you will once again support this worthwhile cause. ...This year we're hoping that each company will open its heart and match the contributions of its employees...

Take the text apart and examine each word -
Demand - what does this normally mean?
Resources - Use the most common meaning for this word,

Match = Equal

 

[keannu]

Does "each company matches the contributions of its employees" mean that each company has to donate, say, $10,000 that equals to the sum($10,000) of the donations of all the employees? I asked about the semantic part as well as the definition of the word.

 

[Gillnetter]

Yes. If you gave $10.00 I would match that $10.00 with $10.00.