set for years to come

[NewHope]

What does "set" mean?

Context?
It will be difficult for Viagra to live up to expectations raised by all the stories about its effects. Even if it disappoints somewhat, Pfizer's place in health heaven is set for years to come.
(Viagra is the first FDA-approved pill to treat impotence)

 

[Tdol]

Their position is secure. ;-)

 

[alexandre42]

What does "set" mean?

Context?
It will be difficult for Viagra to live up to expectations raised by all the stories about its effects. Even if it disappoints somewhat, Pfizer's place in health heaven is set for years to come.
(Viagra is the first FDA-approved pill to treat impotence)

Health care is an heaven for all drug companies and their tablets .

 

[Tdol]

Alexandre, shouldn't that be 'a heaven'? ;-)