Words that Sell, revised and expanded edition

If you want to keep up in the Internet age, writing good copy is critical. With Web sites, blogs, e-zines, and autoresponders a normal part of everyday marketing, this book will help you find just the right word to sell or promote your product or service. There are many times when I'm searching for "just the right word," all I have to do is pick up this handy thesaurus and let the ideas flow.
Karen Reddick, author of Grammar Done Right!

Sometimes although you know there is more than one way to say something, you can barely even come up with one way. That is where Bayan's book comes in.

Essential reading for copywriters, speech writers, salesmen, and other professionals whose livelihood depends upon the words they use.

Why say "appealing" when you can say... irresistible, cuddly, vibrant or memborable? (Page 19)

Why say "experienced" when you can say.... ingenious, recognized, veteran or savvy?

Even if you are not a wordsmith and simply want to improve your vocabulary, you should get a copy of this book.

Recommended!

Cheers!

thank you for the fast delivery of the words that sell, I love the book.

This updated version of Bayan's book will become a worn-out friend for all of your SELL! copywriting. Whether you are running a small business, a restaurant, a dry-cleaner, or writing advertising copy, steal it from here: it all WORKS. words, terms and bursts that are categorized and ready for picking.

Start pumping up your menu, advertisement, signage or dull-as-dirt technical-but-dead copy and start generating SIZZLING SAVORY SALES MATERIAL LIKE A PRO!

Mark Braun
Associate Publisher
Food Industry News

I found this book great for stimulating ideas for writing. I am no writing superstar so it's nice to have a reference for adding spice to my writing.

The only reason I didn't give it 5 stars is because many of the words are not selling words.

For me, it's like a said, a great reference book.