Managerial Economics: Theory, Applications, and Cases (Seventh Edition)

By: W. Bruce Allen, Keith Weigelt, Neil Doherty and Edwin Mansfield

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In today’s managerial world, it’s critical that students learn how to make strategic economic decisions.

The seventh edition of Managerial Economics is the most current text available, encouraging students to see beyond the equations and graphs to the general precepts, such as marginal analysis and backward induction. Its new content draws on dozens of contemporary case studies, inviting students to apply problem-solving skills and to reflect on real-world economic decisions.

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