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Business Intelligence: The Savvy Manager's Guide (The Savvy Manager's Guides)

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By: David Loshin
(9 customer reviews)
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EDITORIAL REVIEW

Business Intelligence describes the basic architectural components of a business intelligence environment, ranging from traditional topics such as business process modeling, data modeling, and more modern topics such as business rule systems, data profiling, information compliance and data quality, data warehousing, and data mining. This book progresses through a logical sequence, starting with data model infrastructure, then data preparation, followed by data analysis, integration, knowledge discovery, and finally the actual use of discovered knowledge. The book contains a quick reference guide for business intelligence terminology. Business Intelligence is part of Morgan Kaufmann's Savvy Manager's Guide series.

* Provides clear explanations without technical jargon, followed by in-depth descriptions.
* Articulates the business value of new technology, while providing relevant introductory technical background.
* Contains a handy quick-reference to technologies and terminologies.
* Guides managers through developing, administering, or simply understanding business intelligence technology.
* Bridges the business-technical gap.
* Is Web enhanced. Companion sites to the book and series provide value-added information, links, discussions, and more.

PRODUCT DETAILS

Publisher: Morgan Kaufmann
Pub. Date: 31st May 2003
Catalog: Book
Media: Paperback
Number Of Pages: 200
Ean: 9781558609167
Isbn: 1558609164

ABOUT THIS BOOK

USER REVIEWS

Excellent Book for BI Overview
~ Written on Sep 5, 2008. out of users found this review helpful.

Bought this book to review for our company as a suggested reading to other members of management. David wrote a very good book and kept the language to a level understandable to business people without technology experience. This is an excellent overview of BI and can also be used as a good refresher for those who have been out of the BI world for some time.

I would buy this book again and I do recommend this book to people who want more understanding of BI.

Discover the full corporate impact of having a Business Intelligence Strategy
~ Written on Jan 16, 2008. 1 out of 1 users found this review helpful.

I have been in the BI world since 1994 and I have read lots of white papers, articles, and books on Business Intelligence; today, the Savvy Manager's Guide on BI is my reference.
I would certainly recommend it to every person in charge of a BI project, but, most importantly, to any executive who is not sure what BI really is and above all what BI can bring to their company.
BI is a serious matter, and today, although executives start becoming BI-aware, there still are too many of them for whom BI is "just another expensive IT project". David Loshin did such a great work at explaining the impact of supporting the implementation of a Business Intelligence Strategy at the corporate level!

Everyone has some friends
~ Written on Aug 4, 2007. 4 out of 9 users found this review helpful.

I had the misfortune of getting the book from the author when I attended a BI session where he was the guest feature.

He was terrible; did not have one straight answer for even simple questions. The book does not have even one original thought and is re-hash of good books written earlier. Of-course it would have been a huge surprise if it did.

I had, happily, forgotten about that wasted afternoon and this crappy book till a search on 'analytics' revealed that this book has such high ratings from readers.

Then I was somewhat relieved to see that it was just 6 of the author's close friends who had sent in the reviews.

PLEASE save yourself the money and take a look at this book at a bookstore/library before you invest your time and money in it.

Great Pimer for BI
~ Written on Mar 22, 2007. 3 out of 4 users found this review helpful.

This book is a great primer for BI. If you only plan to read one book on the subject, this would be a good choice.

Author's Note
~ Written on Apr 27, 2006. 3 out of 8 users found this review helpful.

Thanks for looking at the reviews for my book, "Business Intelligence - The Savvy Manager's Guide." If you are interested in the topics I describe in this book, you may also find my colleague Dave McComb's Savvy Manager's Guide, "Semantics in Business Systems" of great interest as well. As we focus more and more on understanding meaning, content, and context of the data that is available to us through multiple media, it is important to get a handle on notions of semantics, taxonomies, and information organization. Dave's book is a good complement to mine!

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