<ahead of> big business

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"It may be reasonable, for example, for pro-market conservatives to favor more vigorous antitrust enforcement to keep markets competitive even though incumbent, large businesses would be opposed. But Trump and his supporters don’t side with free markets ahead of big business — instead, they often cast their lot with big government and industrial policy."
The Washington Post

Hello, teachers. The usage of "ahead of" in this sentence looks obscure to me. I would expect something like against.
 
"They don't side with free markets ahead of big business" means "They don't prioritise free markets over big business".

Changing "ahead of" to "against" doesn't work.

What do you mean by "obscure"?
 
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