keannu
VIP Member
- Joined
- Dec 27, 2010
- Member Type
- Student or Learner
- Native Language
- Korean
- Home Country
- South Korea
- Current Location
- South Korea
Does this(actual objects) mean that we don't care about the values of the current things we possess as we can always replace them with a better one? Or does it mean general products, old or new? Like in the examples, before buying the new car, are we already insensitive to the old car's usability?
go2mo-26
ex) There are many products thrown out long before the end of their practical life. A study shows that 92 percent of used cars for sale in Britain in 2005 had a serviceable future life of at least five years; 86 percent of the buyers of new computers in 2004 ran the same programs they ran on their old computers. Consumers buy the potential power of new objects rather than the power they actually use. The new automobile can reach speeds of a hundred miles an hour, even though the driver is usually stuck in traffic. Consumers are more motivated by anticipation than by operation . Getting the latest thing is more important than making durable use of it. Being able so easily to dispose of things makes us insensitive to the actual objects we possess.
go2mo-26
ex) There are many products thrown out long before the end of their practical life. A study shows that 92 percent of used cars for sale in Britain in 2005 had a serviceable future life of at least five years; 86 percent of the buyers of new computers in 2004 ran the same programs they ran on their old computers. Consumers buy the potential power of new objects rather than the power they actually use. The new automobile can reach speeds of a hundred miles an hour, even though the driver is usually stuck in traffic. Consumers are more motivated by anticipation than by operation . Getting the latest thing is more important than making durable use of it. Being able so easily to dispose of things makes us insensitive to the actual objects we possess.