Ksenia
Member
- Joined
- Dec 12, 2011
- Member Type
- Other
- Native Language
- Russian
- Home Country
- Ukraine
- Current Location
- Ukraine
Hello!
Here is an expert view about planning for expansion of one start-up.
The Expert View
There's no doubt that the knowledge and experience acquired by a company in its initial location is a key asset for international expasion. However, internationalization can also provide learning opportunities for a company, through exposure to new cultures, ideas etc. This experience can be used to create new expertise that complements and leverages the company's prior knowledge. Therefore the two basic dimensions defining multinational expansion should be both the effort to earn income from the diffusion and transfer of current knowledge, as well as the possibility of generating new knowledge to produce future income.
Would you be so kind as to explain me what is the meaning of the word 'leverage'? What does it stand for?
Thank you!
Here is an expert view about planning for expansion of one start-up.
The Expert View
There's no doubt that the knowledge and experience acquired by a company in its initial location is a key asset for international expasion. However, internationalization can also provide learning opportunities for a company, through exposure to new cultures, ideas etc. This experience can be used to create new expertise that complements and leverages the company's prior knowledge. Therefore the two basic dimensions defining multinational expansion should be both the effort to earn income from the diffusion and transfer of current knowledge, as well as the possibility of generating new knowledge to produce future income.
Would you be so kind as to explain me what is the meaning of the word 'leverage'? What does it stand for?
Thank you!