The medium was faced with sucn an unexpected act of calculated violence

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Nonverbis

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Upstream Proficiency by Virginia Evans and Jenny Dooley.

Could you have a look at the attached screenshot.

Could you help me understand:
1. Why the definite article is used here.
2. Why plural?

In other words I would say, 'given the fact that media were faced with such an unexpected act of calculated violence".
 

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Only one of the media is being discussed. It is the medium, because it is the one referred to earlier.
 
Could you tell me whether the medium = television?
 
Yes, the medium under discussion is television.

Oddly, considering the subject matter, the heading is in all caps, which is itself sensationalistic.
 
Upstream Proficiency by Virginia Evans and Jenny Dooley.

Could you have a look at the attached screenshot?

Could you help me understand two things?

1. Why is the definite article is used here?
2. Why is the plural used?

In other words I would say, '... given the fact that media were faced with such an unexpected act of calculated violence".
 
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